Most clothes have a tag that advises how you should wash and iron them. Labels on silk clothes say the item will burn if you iron it. The tag creates an expectation of what will occur if you treat the clothing item in a certain way. Similarly we also have labels that have been placed […]

You are for sale. You sell a talking & living product; you. When you are in a job interview, you are offering yourself in the form of your qualifications & experience. A guy asking a girl out on a date is selling her a promise that he is the right partner for her. In each

Chances are you know someone that’s always dressed up, regardless of the occasion. Whether it be work, a conference or a party. You probably think they are too serious and don’t know when to tone things down. Ironically, they likely think you don’t take yourself seriously enough. To be honest it’s less stressful to dress